ADSK bubble trouble

Autodesk has now recorded ten successive quarters of losses totaling $1.289 billion. Autodesk’s share price had been rapidly rising during the previous nine lossy quarters. If last quarter’s $119.8 million loss was business as usual, why did the ADSK share price plummet? At the time of writing, it’s $23.65 down on its pre-Q3-results high. Alongside the usual we’re-doing-great stuff in the Q3 announcement, Autodesk announced big layoffs, with another 13% of the workforce to go. Merry Christmas, employees. This follows on from another 10% who were axed last year. Don’t think I’m gloating about this. I’m not; these are real …

Autodesk founder outraged by Amazon snatch of cloudy purchases

Autodesk co-founder John Walker (it’s not his fault, he relinquished control of the company many years ago) recently posted this on Twitter: In a move reminiscent of the infamous removal of Orwell’s 1984 from Kindle devices (which Amazon promised a court it would never repeat), John’s Audible.com (owned by Amazon) audio books, purchased in 2009-2010, simply went away. John’s reaction was to post a video of harmless inanimate objects being blown away by a powerful firearm, so I think it’s safe to say he was not overly pleased about this turn of events. Can’t say I blame him. This is …

I continue to snigger at your pronouncements of technological inevitability

Back in January, I declared my amusement at people proclaiming impending technology trend takeovers as inevitable and irresistible. Among other things, I had this to say (it’s a familiar phrase in Britain): What a load of bollocks.   Today I was provided with another example (thanks Ralph): What falling e-book sales tell us about technology in 2017 I encourage you to read that post, which seems to me to be right on the money. E-books, yesterday’s Next Big Thing, are now in sharp decline. The inevitable technology takeover turned out to be not quite so inevitable after all. Who could …

Dissecting Dieter’s perpetual points

I like Dieter Schlaepfer, we’ve been arguing for years. Dieter and I have never met in person, but online we go back to the CIS:ACAD CompuServe days of the early 1990s. Dieter’s a good guy who has done a splendid job with AutoCAD documentation content for decades. He is genuinely interested in improving the product and customer experience, and has done a great deal to do so over the years. Dieter’s responsible for the most-commented post on this blog, AutoCAD 2013 – An Autodesk Help writer responds with 164 comments and was a heavy contributor to the 95 comments on …

Why owning stuff is still important (repost)

This post was originally published on 19 November 2012. What’s happened since then is that Autodesk has indeed ended the sale of perpetual licenses and gone all-rental even though customers remain reluctant. Autodesk’s cloud push, however, is struggling. Many Autodesk cloud products are dying or dead. Others (mostly free) carry on but many have failed to live up to expectations.  Some paid cloud products (e.g. Fusion 360) are starting to generate some return on Autodesk’s huge investment. However, it’s all years behind schedule. We were supposed to be cloudy CAD users several years ago. It hasn’t happened. How much of …

AutoCAD 2018 – why did the DWG format change?

In my review of AutoCAD 2018, I had this to say about AutoCAD 2018’s changed DWG format: Why does AutoCAD 2018 need a new DWG format? It probably doesn’t. The 2013 DWG format is capable of holding pretty much anything you want… Although Autodesk cites performance reasons with certain drawings, I strongly suspect the new DWG format was introduced purely to make life difficult for competitors, and to encourage wavering customers to stay with Autodesk for fear of losing compatibility. In other words, it seems likely this is an anti-competitive change rather than a technical one. In a recent blog …

Bullshit Returns – Autodesk maintenance price hike part 2

In this post I continue skewering the welcome post to Autodesk’s Moving to Subscription forum. See here for part 1. Access to new industry collections – Available only through subscription, you’ll realize significant savings when you need two or more Autodesk software products. Bullshit. Industry collections are just rental-only engorged suites. Suites are those things with many more than two products; things that Autodesk has been pushing hard for years, before dropping them from the price list. If you already have a suite that contains the products you need (remember, Autodesk’s statements are aimed at existing perpetual license holders), switching …

Bullshit Returns – Autodesk maintenance price hike part 1

Just when you think it’s safe to walk across the cattle enclosure in your best shoes, Autodesk drops another steaming pile of spin for its customers to step into. Here, I’m skewering the welcome post to Autodesk’s Moving to Subscription forum. However, I believe I should really acknowledge the unnamed author of the Important Updates on Maintenance Plans FAQ, which the welcome post has merely paraphrased for simplicity. There’s so much bullshit in there that I’m going to split my exploration of it into two posts. Let’s put on some rubber gloves and start delving around in the muck, shall …

The Cloud Broke – a poem

The cloud broke
And teardrops fell
On the desks
Of those who fell
For the lure
Of a cloudy hell.


The landlord laughs
To see such fun
Collects his rent
From web he spun
He still gets paid
When things don’t run.


I said t’would be
It’s come to pass
Surprised? Not me
With or without Bass
Autodesk’s cloud
Can kiss this SaaS.

Why Autodesk’s rental won’t make big money from pirates

One argument I’ve seen in support of the all-rental software model is that it will rake in lots of cash from those users who aren’t currently customers, i.e. pirates. Here’s an example (Carl Bass, November 2016): We believe some of these people were previously pirating the software and now have a much more affordable option with product subscriptions. This is consistent with the fact that emerging countries are some of the fastest growing areas for product subscriptions. In other cases, these new users have been using an alternative design tool and could now afford software from Autodesk. Putting aside the …

33 years of AutoCAD upgrades rated – part 5 – summary

In this final post of the series, I’ll examine the patterns that have emerged from the upgrade history I rated in parts 1 to 4. Bear in mind I’m only assessing the DOS (up to R13) and Windows (from R12 on) versions of the full version of AutoCAD. Of course, this only represents my opinion of those releases and is bound to be biased by the uses I and my users have for the software. Your experiences and opinions will almost certainly vary. What can I say? My assessment is based on a third of a century of experience, and …

I snigger at your pronouncements of technological inevitability

It always amuses me when people proclaim a rising technology as not just promising, but the way of the future that will inevitably take over. Anybody can see that’s the way things are heading, they say. No use fighting it. Don’t question the certainty of the forthcoming tech revolution, you Luddite! It’s a sea change, resistance is futile, get on board now or be swept away on the flood waters of progress. What a load of bollocks. What really surprises me is when people who are old enough to know better join in with this sort of thing. Those of …

Return of the bullshit – baked beans edition

In an October 2015 post I’ve only just noticed, snappily titled No More Software Like a Can of Baked Beans: Why Software Subscription Serves It Up Fresh, Autodesk VP (edit – now CEO) Andrew Anagnost bravely attempts to sell Autodesk’s move to all-rental software. This is a rather belated response, but fortunately there is no statute of limitations on skewering spin so let’s get started. How does he go? On a positive note, top marks for creative writing! The general theme is a strained and somewhat Californian analogy in which perpetual licenses are like canned goods (bad), and rental is …

The Times They Are a-Changin’ (guest post)

I’d like to thank Steve for the opportunity to write this guest post. My post doesn’t necessarily represent Steve, nor does it represent any company. It’s strictly a personal point of view. The purpose of this post is to prompt discussion and debate, and get your opinion. Recent discussion on this blog has focused on Autodesk and its many changes over the past few years (upgrade pricing, policy changes, term-only aka rental licenses, move to the cloud, etc.), and there’s been a lot of skepticism. If we stand back and look at the landscape, though, Autodesk is not alone. True, …

How do I know most Autodesk customers don’t want rental?

In a recent comment, I was asked how I know Autodesk’s move to all-rental is the opposite of what customers want. Have I conducted research? This is an excellent question and deserves a proper answer. So how do  I know this? Why am I so convinced? There are several independent sources of evidence, one bit of critical thinking and one undeniable proof. They all point in the same direction. First, a bit of evidence. There are many public places on the Internet where this issue has been discussed, including Autodesk’s own discussion groups. The viewpoints expressed everywhere are overwhelmingly against …

Battle of the Bullshit part 2 – Autodesk’s sophistry

In my last post, I gave Bentley a well-deserved slap for, er, saying things that perhaps weren’t entirely factual. Now it’s Autodesk’s turn. What’s this about? Carl White, Senior Director of Business Models at Autodesk, wrote a blog post Not so fast Bentley: Separating fact from fiction responding to statements made by Bentley in its press release Bentley Announces Autodesk License Upgrade Program. Some of Carl’s observations on Bentley’s claims were perfectly valid, but unfortunately he went beyond that and wrote a few more things – “facts” – where he’s on shakier ground. Let’s examine Carl’s interpretation of reality, shall we? …

Battle of the Bullshit part 1 – Bentley’s terminological inexactitudes

I note with interest the blog post Not so fast Bentley: Separating fact from fiction by Carl White, Senior Director of Business Models at Autodesk. In this, he responds to statements made by Bentley in its press release Bentley Announces Autodesk License Upgrade Program, stating: Earlier this week, Bentley announced an “upgrade program” for Autodesk customers. We found the offer to be disingenuous and mischaracterizes what Autodesk offers our customers. OK, let’s have a look at what Carl is complaining about. Here’s one Bentley statement that could be considered questionable: For consideration by owners of Autodesk perpetual licenses facing Autodesk’s imminent deadline for …

Why owning stuff is still important

Let’s start with a few questions: Do you own your home or rent it? Given the choice, what would you prefer? Why? Do you own your car or rent it? Given the choice, what would you prefer? Why? Do you own your TV or rent it? Given the choice, what would you prefer? Why? Do you own your computer or rent it? Given the choice, what would you prefer? Why? If you’re like me, you answered the same for most or all of those questions. I own all of the above and rent none of it. I prefer owning all of the …

Why Autodesk’s Cloud push will fail, part 1 – failure defined

It’s probably unwise to make predictions about what is going to happen in technology. If so, I’m about to be unwise. So be it; if I’m wrong you can taunt me about this post in a few years. Here’s my prediction: Autodesk’s attempt to move CAD users onto the Cloud is doomed to failure. This is the first of a series of posts that will examine what I mean by that and the reasons behind it. The first thing that’s important to lay out is what I mean by failure. What I mean is that reality will not match Autodesk’s …

AutoCAD Help suckage to continue – confirmed

In a recent post on Between the Lines, Shaan passed on the following response from the AutoCAD Team: There has been some recent discussions about the built-in help system in AutoCAD 2013, both positive and some criticism.  As our longtime users know, AutoCAD help has been through many evolutions. We are particularly proud of the new AutoCAD 2013 online learning environment we recently released (AutoCAD Online Help Mid-Year Updates.) This update addressed several user requested fixes and changes, and we will continue to take our direction from our user’s feedback. We do recognize that the online learning environment may not …