Autodesk Senior Vice President tells it like it is

I didn’t expect to see any comment about the policy of denying bug fixes to some customers from any Autodesk high-ups, but I was mistaken.

Here’s a quote on just this subject from Autodesk Senior Vice President1, Buzz Kross:

It’s just bad business. Why would you not want to take care of your customers? I would never do that. Come on, we all make mistakes. All software has bugs and as a developer, I have an obligation to provide fixes to all my paying customers, whether they are on subscription or not. Customers on subscription have the advantage of getting access to new stuff. That’s fine. But denying them access to bug fixes is just not right.

Buzz Kross, Senior Vice President, Autodesk1
9 April 2010


Photo: Autodesk

It’s not often I so completely agree with an Autodesk executive1, but I can find no fault in his logic. Thank you, Buzz.


1. Although Buzz is still listed as a SVP in some Autodesk online materials, he’s no longer with the company.

Autodesk confirms its own unconscionable conduct

It took several attempts over a period of months and was like pulling teeth, but Autodesk has now confirmed that it is deliberately withholding bug fixes from some of its customers. Autodesk has taken customers’ money and in return has provided defective software (OK, that happens). It has fixed some of those defects (that happens too, sometimes). But it’s limiting distribution of those fixes to those prepared to pay Autodesk further (that has never happened before). Just let that sink in. Autodesk broke stuff you paid for, could easily fix it, but won’t do so unless you pay more. If …

I continue to snigger at your pronouncements of technological inevitability

Back in January, I declared my amusement at people proclaiming impending technology trend takeovers as inevitable and irresistible. Among other things, I had this to say (it’s a familiar phrase in Britain): What a load of bollocks.   Today I was provided with another example (thanks Ralph): What falling e-book sales tell us about technology in 2017 I encourage you to read that post, which seems to me to be right on the money. E-books, yesterday’s Next Big Thing, are now in sharp decline. The inevitable technology takeover turned out to be not quite so inevitable after all. Who could …

Further Autodesk subscription inflexibility

Autodesk’s claim that its all-rental business model adds flexibility for customers has always been bullshit. That’s a self-evident truth. Nobody believes that removing customers’ purchasing options amounts to anything but inflexibility. Particularly when the purchasing option removed is that preferred by the vast majority of customers. But wait! There’s more! I recently discovered that it’s even more inflexible than I originally thought! If you sign up for single-user (standalone) subscription licenses you’re stuck with them for the duration of your agreement. You can’t upgrade them to multi-user (network) licenses. Doesn’t matter how much cash you wave in Autodesk’s face, or …

AutoCAD 2018 licensing crash – another reason to avoid subscription

Autodesk has released an update to fix the following AutoCAD 2018 problem:

Product users of version 2018 Autodesk single-user subscriptions may experience an intermittent crash. The crash occurs when it has been more than 24 hours since the last successful authorization check and there is intermittent or no internet connection, or the licensing authorization server is unavailable. The licensing authorization check occurs in the background and is completely unrelated to activities the user is performing at the time of the crash.
A fatal error message may be shown by the product. For example:

FATAL ERROR: Unhandled e06d7363h Exception at ee563c58h

 
Links:

Note that this crash only afflicts subscription (rental) single-user (standalone) customers. People with perpetual licenses don’t have to put up with the multiple additional points of failure caused by the subscription licensing system insisting on phoning home every 30 days. Yes, even if you pay for three years’ subscription up front, you’ll still need a working Internet connection every 30 days if you want to keep using the product.

At least, Autodesk has been saying it’s only once every 30 days (as if that wasn’t bad enough). The information provided with this hotfix tells a different story. What is the license server doing phoning home 24 hours after the last successful authorization check? Enquiring minds want to know.

No criticism of Autodesk is implied for providing this hotfix. As always, I commend Autodesk for fixing up problems as they arise. The basis of my criticism is the hotfix being necessary in the first place. It’s caused by Autodesk inflicting unnecessary complication on its customers for its own internal reasons. This one fails the “how does this benefit the customer?” test big-time.

The single-user subscription licensing mechanism has been a crock from day one, especially for CAD Managers of multiple users who have to deal with its onerous requirements. It’s an astonishingly poor design, very badly implemented. Even with this particular crash fixed, it’s still a crock.

ADSK celebrates two full years of losses

Autodesk Reports Strong First Quarter Results, says the press release. Autodesk co-CEO Amar Hanspal: Broad-based strength across all subscription types and geographies led to another record quarter for total subscription additions and a fantastic start of the new fiscal year. Customers continue to embrace the subscription model, and we’re expanding our market opportunity with continued momentum of our cloud-based offerings, such as BIM 360 and Fusion 360.   Autodesk co-CEO Andrew Anagnost: We’re executing well and making significant progress on our business model transition as evidenced by our first quarter results. We’re starting the year from a position of strength …

Teresa from Autodesk in subscription interview

As a follow-up to the Pixel Fondue video I posted about earlier, Greg from Pixel Fondue conducted a follow-up interview with Teresa Anania, Autodesk’s Senior Director, Subscription Success. Greg and I asked for your questions for Teresa and I passed on several of my own to him. A word of warning: don’t do as I did and watch through all 54 minutes waiting increasingly impatiently for those questions to come up. They don’t. Anyway, thanks to Greg for conducting this interview and to Teresa for participating. Greg has now posted the video. Here’s the TL;DW (too long; didn’t watch) version: …

The big Bricsys interview 5 – perpetual licensing and choice

This is one of a series of posts covering an extensive interview with Bricsys CEO Erik De Keyser and COO Mark Van Den Bergh. In this post, Erik confirms the Bricsys commitment to perpetual licensing. That’s a statement important enough to preserve, so here’s the recorded audio for posterity. We also learn what proportion of CAD customers choose perpetual licenses over rental when given fair pricing and the choice. Hint to Autodesk: it’s not 0%. Steve: Are you committed to the perpetual licensing model? Erik: Yes, yes. We are committed to choice. If somebody wants another way of licensing our …

Clearing up the Autodesk rental / subscription / maintenance naming confusion

Some people are confused by Autodesk’s naming terminology about subscription, maintenance and rental. This is entirely Autodesk’s fault, because it took a name (Subscription) which had a long-established meaning (including perpetual licensing) and used that name (but without its initial capital) to mean the opposite (no perpetual licensing). There was a brief period, only last year, where the S word meant both things at the same time and differentiation between the opposing meanings was achieved using different prefixes. Confused yet? I’m not sure whether it’s kinder to view Autodesk doing something so obviously confusing as merely incompetence in communication or …

The big Bricsys interview 4 – thank you, Autodesk

This is one of a series of posts covering an extensive interview with Bricsys CEO Erik De Keyser and COO Mark Van Den Bergh. In this post, we learn that Autodesk’s move to all-rental has helped drive BricsCAD sales higher and continues to do so. Cyrena: Backing up just a step to sales, were you able to track any impact on your sales numbers with the chronology of Autodesk’s announcements of ending perpetual? Did you see an effect that you could map to that? Erik/Mark (together): Yes. Erik: We see that especially with large companies. I hear it from Mark …

Minority interest in keep-your-perpetual Autodesk subscription idea

It’s undeniable that the vast majority of Autodesk’s customers don’t want to give up their perpetual licenses to sign up with Autodesk’s subscription (rental) model. I’ve gone through the evidence for this in an earlier post. To bring that up to date a little, here are the final results from the poll “Autodesk is ending the sale of perpetual licenses. This is: (Good/Bad)”: People are clearly attached to their perpetual licenses, regardless of what Autodesk does to manipulate prices. A while ago I floated the idea that Autodesk might possibly come up with a better offer; one that lets you …

Autodesk’s revolting customers are evaporating

The revolting customers themselves aren’t evaporating, of course. They remain solid and are still as irate as ever. It’s just that the appearance of outrage is gradually fading away on the Autodesk Community forums. As mentioned before, forum moderators have been busily vacuuming up threads from all over the place and moving them to the Moving to Subscription forum. Some time in the last week or so, that forum became less visible. It’s no longer listed among the bold links on the right pane under Subscription Management, but for now can still be found (if you look hard) in the …

Dissecting Dieter’s perpetual points

I like Dieter Schlaepfer, we’ve been arguing for years. Dieter and I have never met in person, but online we go back to the CIS:ACAD CompuServe days of the early 1990s. Dieter’s a good guy who has done a splendid job with AutoCAD documentation content for decades. He is genuinely interested in improving the product and customer experience, and has done a great deal to do so over the years. Dieter’s responsible for the most-commented post on this blog, AutoCAD 2013 – An Autodesk Help writer responds with 164 comments and was a heavy contributor to the 95 comments on …

Why owning stuff is still important (repost)

This post was originally published on 19 November 2012. What’s happened since then is that Autodesk has indeed ended the sale of perpetual licenses and gone all-rental even though customers remain reluctant. Autodesk’s cloud push, however, is struggling. Many Autodesk cloud products are dying or dead. Others (mostly free) carry on but many have failed to live up to expectations.  Some paid cloud products (e.g. Fusion 360) are starting to generate some return on Autodesk’s huge investment. However, it’s all years behind schedule. We were supposed to be cloudy CAD users several years ago. It hasn’t happened. How much of …

Simplifying CAD Management the Autodesk way

According to Autodesk, one of the benefits of subscription (rental) is simplified administration. To prove it, Autodesk has provided a simple guide for CAD Managers called The Software Administrator’s Guide to Autodesk Subscriptions – How to Set Up, Install, and Manage Your Software and Users. It’s 18.7 MB and 78 pages long. Don’t worry though, this simple guide helpfully includes a simple guide on how to read it. Among other things, this eBook provides handy hints on how subscription’s simplified administration regime for standalone licenses requires you to pre-emptively name all your users, set them all up with Autodesk accounts …

Autodesk customers are still revolting

I described before how customers are outraged by Autodesk’s attempt to price-force them onto subscription (rental). That’s still happening. The Autodesk Community forum moderators are still vacuuming up threads and Ideas submissions and moving them to the Moving to Subscription forum, which despite its obscurity is still active with some threads now having hundreds of posts. Other discussions in various non-Autodesk locations are extending over many pages of comments. Almost all comments are highly critical of Autodesk. A large portion of these customers say they are abandoning Autodesk. Many are discussing the specific competitors’ software they are moving to. In addition …

New Autodesk subscription idea – any interest?

Let’s say Autodesk came up with a new offer for customers currently under maintenance. Let’s say you could switch to subscription (rental) with the same price as maintenance, locked in with no increases for three years. In addition, you get to retain, but not upgrade, your perpetual license. Let’s say you’re on maintenance which is up for renewal later this year. You currently have a perpetual license of AutoCAD 2018. If you accept this offer, you will always retain that AutoCAD 2018 license. You switch to subscription and pay the maintenance amount for one to three years. Your subscription fee …

New Autodesk subscription offer to perpetual license holders

Don’t get too excited. Autodesk’s recent attempt to price-force perpetual license maintenance customers onto subscription (rental) remains in place, unchanged and just as unappealing as before. If you’re one of those customers, there’s nothing new here of interest to you. This new offer, at 30% off the normal but extremely high subscription price, is at first sight even less appealing than the approximately 60% saving that the above offer provides. But it’s aimed at different customers, and there’s the remote possibility that such customers might find it worthwhile. The new offer is called FY18 Q1 Autodesk – Global Field Promotion …

Ask Teresa from Autodesk your maintenance and subscription questions

As a follow-up to the Pixel Fondue video I posted earlier, Greg reports: Since then Teresa Anania (Teresa from the letter) has contacted me and has agreed to do a pixelfondue livestream and answer some questions people may have. So…if you want to ask Teresa something directly post your question here and I will send it to her. I obviously can’t guarantee that I will ask (or she will answer) all questions. Teresa is (to her credit) reaching out to customers in a more personal way here – and maybe we can help her understand our feelings about AD’s move …

ADSK v ADBE – a tale of two graphs

I’m no financial analyst, so I’ll just leave these graphs here for your own interpretation. They show the profit/loss numbers for two software companies beginning with A that have abandoned perpetual license sales and gone all-subscription (rental). Among other significant differences, one company went with very low rental prices while the other has extremely high rental prices. How have these differing strategies played out for Adobe and Autodesk? Green shows profit; red shows loss. Adobe moved to the all-rental model earlier than Autodesk. The Autodesk graph therefore covers a shorter period than the Adobe one. Feel free to slide the …